Real Tax Canada
Social media strategy and content production for a Canadian accounting and tax services practice, with content now available in English for Canadian audiences.
Project overview
Social media strategy and ongoing content production for a Canadian accounting and tax services practice, including making accounting and tax guidance accessible in English for Canadian audiences.
Company & market context
A Vancouver-based, rapidly growing accounting firm serving small businesses, startups and residents in Canada.
Challenge
Communicate accounting and tax guidance clearly and consistently to a Canadian audience, in English, while keeping the professional, trustworthy tone the category requires.
Bruno's role
Social Media Strategist & Content Producer
Strategic approach
Define a content direction aligned with the brand, then produce recurring social media content (accounting tips, tax guidance, financial insights, seasonal reminders) adapted for the Canadian market.
Work delivered
- Social media strategy and content direction
- Recurring social media content production
- English-language content for the Canadian market
- Seasonal and topical content (tax return, Labour Day, business accounting)
Marketing & technology stack
International / cross-functional dimension
Canadian market, English-language content for a Canadian audience.
Outcomes & progress
A consistent, professional social media presence communicating accounting and tax guidance in English to Canadian audiences.
Key capabilities demonstrated
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