Digital Marketing & Strategy
Articles, reflections and insights on International Digital Marketing, Growth Hacking and Entrepreneurship.
May 10, 2023
How to create a Google My Business account?
One of the ways to position your brand in internet search results is to use Google My Business. The tool is free and has a series of features that your company can explore.
April 28, 2023
What is the influence of the logo in Digital Marketing?
Entrepreneurial friends, here is a very simple tip: SIMPLIFY YOUR LOGO. Instead of creating multicolored backgrounds, extravagant fonts, imperceptible details, opt for the simplest.
February 7, 2023
Is your company ready for Growth Hacking Marketing?
I recently read Ryan Holiday's book and was excited to be able to incorporate some Growth Hacking techniques into my Digital Marketing work.
March 3, 2022
Don't leave your Comfort Zone
Over the last decade I have undertaken a series of initiatives. The purpose of this post is to debate popular phrases in entrepreneurship and, who knows, make you reflect.
January 4, 2022
Marketing Automation: just paying for the tool is not enough
RD Station and Hubspot dominate the Marketing Automation tools market. But just paying for the monthly subscription of the tool will not make any company take off.
November 4, 2020
I completed 6 years of Imagina Digital
On November 4th, 2014 I created Imagina Digital. Through Digital Marketing I met people from all over the world, which made me dive into new learnings.
March 16, 2020
Digital Marketing in times of coronavirus
Even if you, entrepreneur, do not want to admit it, the current coronavirus situation will indeed influence your business. This is the moment when Digital Marketing can contribute a lot.
June 2, 2020
International Digital Marketing Presentation for Estácio RJ students
I had the opportunity to talk about International Digital Marketing to students of International Relations, Administration and Marketing at Estácio do Rio de Janeiro.
March 12, 2020
Growth Hacking and Marketing Books
I recently bought some Growth Hacking and Marketing books. Since 2014 I have been intensifying my studies in Digital Marketing even more.
June 6, 2019
Visiting Techstars London in June 2019
I had a wonderful experience visiting Techstars London. I was received by Eammon Carey who introduced me to the Techstars team and showed me the office space.
January 25, 2020
Digital Marketing is like a gym
The other day a client told me: "The Digital Marketing work you do is like a gym." I will explain this statement further.
July 19, 2019
Brazilian tech giant Softplan is investing in startups
One of the strongest Brazilian tech companies in business and public management software is Softplan. This week I visited this organization based in FlorianĂłpolis.
June 26, 2019
Brazil-China event in FlorianĂłpolis talks about business opportunities in Santa Catarina
China has more than 20 million cameras. Today I attended a Brazil-China Seminar in FlorianĂłpolis/SC and learned about remarkable technology and business opportunities.
June 16, 2019
What disruptive startups like Quinto Andar teach me about entrepreneurship
Walking in Florianópolis, a disruptive Brazilian startup ad caught my attention. We are living in a special era — solving people's problems and being disruptive is what matters.
June 13, 2019
Networking and Digital Marketing to achieve my goals
Since 2009 my digital marketing approach gave me something special: the ability to listen to entrepreneurs from all parts of the globe.
June 11, 2019
Getting to know Soho Floripa coworking space
I had the opportunity to visit Soho Floripa, a shared workspace and idea exchange hub in FlorianĂłpolis, affiliated with ACATE.
June 5, 2019
Visit to the startup and coworking neighborhood in London
I visited Old Street, London's startup neighborhood considered the main tech hub in Europe, full of coworking spaces and startups.
June 4, 2019
Digital marketing network in London
I've arrived in London and besides sightseeing I am looking for digital marketing and business connections, creating content about international digital marketing.
May 30, 2019
A day in Stein am Rhein in Switzerland
On May 30, 2019 I visited a sensational city in Switzerland — Stein am Rhein, a medieval commune on the border with Germany.
May 24, 2019
Digital Marketing in Malta: courses and job market
Traveling through Europe, I researched digital marketing in Malta — job market, courses and the island's economy.
May 21, 2019
Electric cars in Italy and a very efficient transport system
During my week in Rome I found various electric vehicles and experienced a very efficient integrated public transport system.
May 17, 2019
I visited Coaster Coworking in Rome and talked about Italy's startup market
Need to work in Rome? There are about 40 coworking spaces in the Italian capital. I visited Coaster Coworking and spoke with its co-founder Vincenzo Bruno about Italy's startup scene.
May 16, 2019
Colosseum and Trevi Fountain on a sunny day in Rome, Italy
A sunny day in Rome: the Colosseum in the morning, the Trevi Fountain in the afternoon. Two of the most iconic monuments of a 2,000-year-old city.
May 15, 2019
I arrived in Italy and will talk about Digital Marketing, Business and Tourism
My first day in Italy was enchanting: Pantheon, Capitoline Museum, breathtaking squares and delicious pizza at Roscioli.
May 9, 2019
Augmented Reality should heat up retail in Brazil
Have you used Augmented Reality to buy products? Giants like Apple, Facebook and Shopify are investing heavily — AR will significantly impact retail.
May 6, 2019
How Brené Brown inspired me to innovate
"Vulnerability is the birthplace of innovation, creativity and change." Brené Brown's talk on Netflix inspired me to create digitalbruno.com and challenge myself.
May 5, 2019
DNA of Innovation of São José
On Saturday (04/05/19) I participated in building the DNA of Innovation of São José — an incredible opportunity to learn about innovation and meet sensational people.
April 30, 2019
Facebook launches its version of Tinder at F8 in April 2019
Facebook launched Facebook Dating at the F8 conference on April 30, 2019, along with WhatsApp payments, new Instagram features and more.
April 20, 2019
Growth Hacking: Sean Ellis in FlorianĂłpolis
I had the opportunity to watch the talk by Sean Ellis — the father of Growth Hacking — at ACATE in Florianópolis.
April 15, 2019
LinkedIn talk in Chile
In August 2018 I visited Chile and attended a great LinkedIn talk at Launch Coworking by Gabriel Gajardo Quintanilla.
April 5, 2019
International Digital Marketing. Learn more about this Blog
Since graduating in Journalism in 2008, I have always focused on the digital environment. This blog shares insights from the international Digital Marketing scenario.
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